Video advertising network company YuMe intends to finance 4 million 500 thousand
August 17th, according to foreign media reports, video advertising network company YuMe began the third round of financing, the current round of financing $4 million 500 thousand plan. As of press time, the company has received $2 million 900 thousand investment. It is understood that, YuMe was founded in March 2007, is headquartered in California, Redwood City (Redwood City). When it was set up from Khosla, Accel BV Capital $7 million investment in and. In the same year in October and was obtained from Khosla Ventures, Accel Partners, BV Capital, DAG second pen $9 million investment in Ventures. Two rounds of financing funds have been used for business expansion.
YuMe to provide customers with a variety of forms of advertising, advertising targeted. At the same time, the company promised that even if the video is downloaded to the local player to play with other players, advertising will still exist in the video, and will not be filtered out. YuMe said that after 2007 in October, the industry gradually increased competition – there have been a lot of start-up companies, there are many large companies to invest in the field of video advertising. Therefore, the company’s current round of funds will be used for business expansion.